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Iodised Salt

Sodium Chloride: Checked; Iodine: Checked


“Let there be work, bread, water and salt for all.” ~ Nelson Mandela

Nine brands of iodised salt (seven brands of regular iodised salt and two brands of low-sodium salt) were selected for the Surveillance Series. Primarily, all brands were tested for sodium chloride and iodine content. The national standard requires both to be not less than a certain amount in food-grade iodised salt. Read on to get the low-down on some essential attributes that you must know about what is possibly the world’s oldest-known food additive.

You can see list of our CV Surveillance Series- Iodised Salt below, perform Side-by-Side comparison. If you need further help, do have a look at Conzumr Guides and Tips. Alternatively you can view all Iodised Salt to choose your own favourites.


Low-sodium salt is a specially formulated salt that provides lower sodium than ordinary salt by partial replacement of sodium chloride with potassium, magnesium and calcium compounds. It is generally consumed by people with symptoms of hypertension and high blood pressure.

Side by Side comparison

Aashirvaad Salt
Iodised Salt
Iodised Salt
Select Iodised Salt
Buy Now Aashirvaad Salt
Amazon.in ₹ 15 12% off
ITC Limited ₹ 17
Refreshed 20 hours ago
Buy Now Iodised Salt
Dandi ₹ 18
Refreshed 3 years ago
Buy Now Salt
Fresh and Pure ₹ 17
Refreshed 3 years ago
Buy Now Iodised Salt
JMD Good Health ₹ 16
Refreshed 2 years ago
Buy Now Select Iodised Salt
Reliance Retail ₹ 16
Refreshed 3 years ago
Highlights
MRP (RS)
Aashirvaad Salt : 17
Iodised Salt : 18
Salt : 17
Iodised Salt : 16
Shudh Salt : 14
Select Iodised Salt : 16
Salt Iodised : 18
Salt Lite (Low Sodium) : 30
Salt Plus (Less Sodium) : 28
Net Weight
Aashirvaad Salt : 1 kg
Iodised Salt : 1 kg
Salt : 1 kg
Iodised Salt : 1 kg
Shudh Salt : 1 kg
Select Iodised Salt : 1 kg
Salt Iodised : 1 kg
Salt Lite (Low Sodium) : 1 kg
Salt Plus (Less Sodium) : 1 kg
Best Before
Aashirvaad Salt : 12 Months
Iodised Salt : 24 Months
Salt : 24 Months
Iodised Salt : 12 Months
Shudh Salt : 24 Months
Select Iodised Salt : 12 Months
Salt Iodised : 24 Months
Salt Lite (Low Sodium) : 24 Months
Salt Plus (Less Sodium) : 12 Months
Marketed/Manufactured by
Aashirvaad Salt : ITC Ltd
Iodised Salt : Indo Brine Industries Ltd
Salt : Future Consumer Enterprise Ltd
Iodised Salt : JMD Oils Pvt. Ltd
Shudh Salt : Nirma Ltd
Select Iodised Salt : Reliance Retail Ltd
Salt Iodised : Tata Chemicals Ltd
Salt Lite (Low Sodium) : Tata Chemicals Ltd
Salt Plus (Less Sodium) : Marico Ltd
Aashirvaad Salt : -
Iodised Salt : ISI-marked
Salt : ISI-marked
Iodised Salt : -
Shudh Salt : -
Select Iodised Salt : Endorsed by ICCIDD*
Salt Iodised : -
Salt Lite (Low Sodium) : Endorsed by ICCIDD*
Salt Plus (Less Sodium) : -
*International Council for Control of Iodine Deficiency Disorders.
Parameters Tested
Aashirvaad Salt : Highest value of 97.95 %
Iodised Salt : As per the requirement
Salt : As per the requirement
Iodised Salt : As per the requirement
Shudh Salt : As per the requirement
Select Iodised Salt : As per the requirement
Salt Iodised : As per the requirement
Salt Lite (Low Sodium) : Tested value (35.87 gm/100gm) greater than claimed value (33.2 gm/100gm)
Salt Plus (Less Sodium) : Tested value (33.77 gm) less than Claimed value 0(35.3 gm). Hence, beneficial for consumers.
As per FSS Regulations, sodium chloride content in the salt shall not be less than 96 per cent by weight on dry basis.
  • Sodium chloride content was as per the requirement in all the brands.
  • It was highest in Aashirvaad (97.95 percent) and lowest in the Tata brands (96.61 percent).
  • Sodium in Tata Salt Lite (low sodium) was found to be higher (35.87 gm/100gm) than the claimed value (33.2 gm/100gm). Sodium in Saffola Salt Plus (less sodium) was found to be 33.77 gm, less than the claimed value of 35.3 gm (this may be beneficial for consumers who want less sodium in their iodised salt).
  • Aashirvaad Salt : Content good for consumers with iodine deficiency
    Iodised Salt : As per FSS specifications
    Salt : As per FSS specifications
    Iodised Salt : Lowest Value of 18.47 ppm
    Shudh Salt : As per FSS specifications
    Select Iodised Salt : As per FSS specifications
    Salt Iodised : As per FSS specifications
    Salt Lite (Low Sodium) : As per FSS specifications
    Salt Plus (Less Sodium) : Highest value of Saffola 47.78 ppm
    As per FSS Regulations, iodine content in edible iodised salt at retailer level shall not be less than 15 ppm (parts per million) on dry weight basis.
  • Iodine content was as per FSS specification in all the brands.
  • It was highest in Saffola (47.78 ppm) in the ‘low sodium’ category. In regular ‘iodised salt’ category, Aashirvaad contained the highest quantity of iodine (47.63 ppm). The high iodine content in Saffola and Aashirvaad is good for consumers who need to make up for any iodine deficiency they may have.
  • Iodine content was found lowest in JMD Good Health (18.47 ppm).
  • Aashirvaad Salt : Was in high-density polyethylene (HDPE) packaging.
    Iodised Salt : Was in high-density polyethylene (HDPE) packaging.
    Salt : Was in high-density polyethylene (HDPE) packaging.
    Iodised Salt : Was in high-density polyethylene (HDPE) packaging.
    Shudh Salt : Was in high-density polyethylene (HDPE) packaging.
    Select Iodised Salt : Was in high-density polyethylene (HDPE) packaging.
    Salt Iodised : Was in high-density polyethylene (HDPE) packaging.
    Salt Lite (Low Sodium) : Was in high-density polyethylene (HDPE) packaging.
    Salt Plus (Less Sodium) : Was in high-density polyethylene (HDPE) packaging.
    The material shall be packed in food-grade plastic. The thickness of the plastic film used for packing shall be not less than 50 microns.
  • All the brands were in high-density polyethylene (HDPE) packaging
  • Aashirvaad Salt : Had labelling as required.
    Iodised Salt : Had labelling as required.
    Salt : Had labelling as required.
    Iodised Salt : Had labelling as required.
    Shudh Salt : Had labelling as required.
    Select Iodised Salt : Had labelling as required.
    Salt Iodised : Had labelling as required.
    Salt Lite (Low Sodium) : Had labelling as required.
    Salt Plus (Less Sodium) : Had labelling as required.
    The following particulars shall be marked/labelled on each pack:
  • Name of material and trademark, if any
  • Name and address of manufacturer
  • Batch or code number
  • Net weight
  • Date of manufacture
  • Iodine content
  • MRP
  • Instruction for storage
  • FSSAI license number
  • Customer-care details
  • Green dot for vegetarian status
  • Any nutritional claim is optional.

  • All brands had labelling as required.
  • Customer-Care Details
    Customer Care No.
    Aashirvaad Salt : 1800425444444
    Iodised Salt : 09879212345
    Salt : 18002002255
    Iodised Salt : 1125168100
    Shudh Salt : 07927546565
    Select Iodised Salt : 2267276727
    Salt Iodised : 18001084488
    Salt Lite (Low Sodium) : 18001084488
    Salt Plus (Less Sodium) : 1800222248
    Email ID
    Aashirvaad Salt : itccares@itc.in
    Iodised Salt : indobrine@agrawalgroup.in
    Salt : sharewithus@futuregroup.in
    Iodised Salt : sales@jmdoils.com
    Shudh Salt : customerservice@nirma.co.in
    Select Iodised Salt : customerservice@ril.com
    Salt Iodised : feedback@tatasalt.com
    Salt Lite (Low Sodium) : feedback@tatasalt.com
    Salt Plus (Less Sodium) : csc@maricoindia.net
    Observation
    Aashirvaad Salt : Working
    Iodised Salt : Working
    Salt : Working
    Iodised Salt : Working
    Shudh Salt : Working
    Select Iodised Salt : Working
    Salt Iodised : Working
    Salt Lite (Low Sodium) : Working
    Salt Plus (Less Sodium) : Working